Create results-driven gamified training that learners can't get enough of.
Make unforgettable e-learning programs that boost learning outcomes and performance, while delighting learners.
No coding, special tech, fancy graphics or magical powers required.
You've had enough of...
You crave a way to...
The Effective Gamification Framework
Create unforgettable e-learning programs that get results and delight learners.
The program starts in September 2022. Discovery calls begin right now. Space is limited, so book your discovery call now.
Enrollment into the program is currently closed, and will reopen in October 2022. Sign up below to get notified when that happens!
Skip the gimmicks.
Be the go-to asset for fun
and effective training.
Effective gamification above all is relevant gamification. It’s about building the appropriate challenges to engage the learner, leading them to solve problems constructively so that they remember more information and master skills faster.
It’s a mindset, not a toolset. As such, it does not rely on coding, fancy graphics, complex tech, long development cycles or crazy budgets. It’s grounded in solid instructional design.
You’ve got this.
Build an effective gamified program, step by step.
Start the process on a solid foundation by designing relevant, engaging challenges that will not only engross the learners but also boost learning outcomes.
Go beyond points, badges and leaderboards. Designing a well-balanced, motivational system based on intrinsic drives, to keep the learner engaged throughout your program.
Ensuring that challenges remain interesting is key to maintaining engagement. Apply the right tactics to dynamically adjust difficulty as learners grow in skill and mastery.
Foster confidence in learners early on by making your mechanics incredibly intuitive. This is the secret to focusing learner attention on your content.
"Needless to say, I learned a lot more from this than I did in a university class on gamification."
– Amanda, instructional design specialist
Hi, I’m Marie-Jo.
I’m known for my curiosity, no-nonsense attitude and passion for trivia (ask me about my Jeopardy journey!).
I spent 10 years as an L&D professional, and 10 more as a videogame producer working with Marvel, Disney, Sega and Ubisoft.
That’s where I had my aha moment. I saw first hand how effortlessly games help players build skills, and give them memorable moments they talk about for years.
Games are great teachers. They give players memorable challenges that build skills effortlessly.
I’ve developed gamified training programs in the fields of medical education, manufacturing, HR, transportation, and many more. Throughout this journey, I taught college-level game design and for the past 8 years I’ve been showing L&D professionals how to gamify their courses.
And I’ve learned something from every person I’ve taught.
I’m very excited to share this with you. I can’t wait to see what you build!
Thanks for joining. Let’s do this!
Let's make your game plan
Ready for the next level? Let’s explore how we could best work together to reach your goals. No strings attached.